For Ads

Q. "If I want to pay for online ads, like Google Adwords, do I need a website?"

  • "If so, what kind of website should I start for my new business?"
http://www.dmjconsulting.com/for-ads

A. There is no cookie-cutter solution to what you should do to start website for new business.



Q. WHY DO I NEED TO START WEBSITE FOR NEW BUSINESS ADS?

*Some online advertising companies require that you have your own website for the product or service you are advertising.
  • Google Adwords has stated this clearly in their FAQ website in the past, but they have recently updated this with "No" as their answer for using Adwords Express.
  • Having a website for your ads to point to has many benefits. So, it is your better option.

*Most online or mobile coupon advertisers also require you to have your own website.
  • Groupon states this in their FAQ's for their Merchants.


Q. WHAT TYPE OF WEBSITE CAN I USE FOR MY NEW BUSINESS?

3 options (A, B or C) are listed below. The recommended option is highlighted.
  • A. Free with ads from the website provider
    • Many website companies have this type of option available to reduce cost to start website for new business.
    • We don't recommend these kinds of websites, but if this is your choice, make sure they allow you to upgrade and have your own domain name.
      • You want a branded domain that says yourbiz.com and not yourbiz.wordpress.com

  • B. Paid with no or limited ads on website provider's network
    • Not recommended, but just make sure you can get your own domain to brand your website.

  • C. Paid with no or limited ads on your own self-hosted domain
    • 1. Free template with limited ads from the template provider.
      • Example: Template's footer will contain small text with the name of the company who created the template or a small logo that links back to their website.
    • 2. Paid template with no ads from template provider.
      • This is what we recommend the most for clients that need to start website for new business.
      • You want only your brand name or company name to show on your website.
    • 3. Custom Designed/Branded With Professional Coding
      • This is a higher end customized option that can help your business to stand out more online.
      • TeamGGeneSIS provides customized coding and design services. Set up a free session to learn more.